About Me
Bio...the short version: I am a 45 year old Professional Detailer, technical writer, and educator for the automotive and motorcycle industries. I have interests in high-end audio and video, I'm a huge college football fan, I enjoy speedskating when I have time, I am married with 2 kids, and have 4 cats and a dog!
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Recent Posts
- New products, kits, specials, and $5.00 shipping on EsotericCarCare.com!
- Esoteric Elite Detailer Academy = First RUPES Authorized Training Center!
- RUPES Big Foot Polisher. Ferrari 458 Italia. EsotericCarCare.com!
- Ferrari 288 GTO Paint Correction Detail: Video!
- RUPES LHR15 Bigfoot Random Orbital Polisher available through EsotericCarCare.com
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Monthly Archives: January 2011
Ferrari Detailing: Challenge Stradale shipped 1300 miles for Perfection.
How far will a true auto aficionado go for the finest Ferrari detailing services available? Well this Challenge Stradale traveled 1300 miles via enclosed transport from Texas to Ohio to have Todd Cooperider of Esoteric Auto Detail put it through a 25 hour treatment. See the results with plenty of before and after images. Continue reading
Reference Detailing How-To Articles
Some of the most informative, educational, and comprehensive detailing how-to articles are assembled in one place for easy reference. Todd Cooperider of Esoteric Auto Detail guides both professional detailers and enthusiasts alike in proper detailing techniques, procedures, and products… Continue reading
Posted in Auto Detailing, Business
Tagged best, detailing, Esoteric, Ferrari detailing, how-to, reference, Todd Cooperider, training, tutorial
3 Comments
Ferrari 458 Italia in Grigio Silverstone. Paint Correction and Image Gallery.
Take a brand new 458 Italia in Grigio Silverstone, fly in a Ferrari paint correction specialist to work on it for 3 days, and what do you get? One of the most beautiful finishes you will ever see. Follow the story behind the trip, and see plenty of stunning images of this Italian Beauty! Continue reading
Posted in Auto Detailing, Business, Ferrari, Photo Galleries
Tagged 458 Italia, AutoSpies, concours detailing, D/A Microfiber, detailing, exotic, Ferrari, Ferrari detailing, Meguiar's, show car detailing
18 Comments
1992 Ferrari 512 TR Paint Correction Detail – Image Gallery
Take a 19 year old Ferrari 512 TR and put it in the hands of a seriously OCD professional detailer for 20+ hours and what do you get…stunning beauty! Continue reading
Ferrari F40 Image Gallery
Todd Cooperider of Esoteric Auto Detail and Craig Reed team up to perform an amazing 60 hour restorative detail on a 1990 Ferrari F40. Full articles available complete with photographic documentation of the entire process. Continue reading
Your Online Persona, and your Business
Let’s face it…we live in an online world where we research, buy, communicate, advertise, and discuss just about anything and everything imaginable. And with as much time as we spend making our contributions to the internet, we develop an online persona that can have either a positive or negative affect on our business or on the position we hold. Ask yourself this question: “How do others perceive MY online persona”? Continue reading
Posted in Auto Detailing, Business
9 Comments
Please Drive the Speed Limit!
Here in America we have a serious problem with people who choose not to drive the speed limit. It’s gotten completely out of control, and it’s time we do something about it… Continue reading
Welcome to Todd Cooperider’s Blog!
Welcome to Todd Cooperider’s new Blog! What is it exactly, and what kind of content can you expect to read about? Come on in and see… Continue reading
Posted in Auto Detailing, Business, Photography, Rant!, Sports
Tagged auto detailing, blog, business, photography, rant, sports, Todd Cooperider
14 Comments


